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While you may not see scads of new phones until MWC, there's a lot that happens at CES that affects phone owners everywhere. We'll get news on. Check in with us from January 3 through January 8 for all the news from CES 2017. CES may be the world's largest tech show, but it won't be where the year's best phones premiere. Here's why. One of the world's largest stages for new gadgets and devices will be in the spotlight this week -- so you would expect to see a flood of innovative and high-powered phones there, right? Wrong.

The Galaxy Note 7, one of its most high-profile phones, blew up in its face, suffering multiple recalls and bans by airlines before only now flickering out with a final "death update" that essentially wine reading iphone case bricks the remaining units in the wild, Then there was the recall of a defective washing machine, throwing into question the safety of its entire product lineup, It's a startling spiral down for a company that was riding so high after the critically lauded Galaxy S7 and S7 Edge, The Note 7, which won its own positive reviews, was supposed to capitalize on the momentum and put Apple back on its heels..

First on Samsung's agenda is figuring out what happened -- and communicating that openly to consumers. It originally tied the Note 7's overheating to a battery flaw, but the second recall showed it was something more. Samsung has said it's working with a third-party investigator to figure out what caused the phones' thermal problems. As of now, it still doesn't know. You know what would be a great place to clear the air? CES, the world's largest consumer electronics show. "Samsung has to reassure customers that it knows what happened .. and that it's taking steps to address it," Current Analysis analyst Avi Greengart said. "So far, we haven't gotten that message from them."The company, of course, may choose to ignore the issue entirely and focus on its new products. But that would be a mistake -- especially if it hasn't said something in the days before the show about what caused the Note problems.

Samsung said in a statement, A consumer survey from Reuters suggests Samsung's reputation will make it past the Note 7 debacle just fine, And the "majority" of the 93 percent of US Note 7 owners who turned in the device opted for wine reading iphone case a different Samsung phone in return, the company said this month, But MAi Research and Luminoso, an artificial intelligence-based analytics company that spun out of the MIT Media Lab, found in a survey exclusively provided to CNET that while overall likability of Samsung's brand declined only slightly from February 2016 to October 2016 (78 percent to 74 percent), consumer intent to purchase a device dropped "at a statistically significant level for every Samsung product line with the exception of its fitness bands." In the case of phones, only 59 percent of people surveyed would buy a device in the next six months, down from 68 percent in February..

Creative Strategies said in October that more than a quarter of Android owners it surveyed in the US have a more negative opinion of Samsung following the Note 7 issues. Current Samsung device owners haven't seen their opinion change as much, but for people who don't already have a Samsung device, that percentage is "much higher," the research firm said. The Note 7 had problems that caused some devices to explode. Given how competitive the high-end smartphone market is, Samsung will need to steal customers away from other handset vendors. But the data suggests it may struggle with that.